Real Estate Marketing Articles
How to Sell Smart Home Benefits
Whether it’s a buyer’s or seller’s market, the homes you list must stand out from the crowd. One way to make your listings more attractive and appealing to potential buyers is to highlight any smart devices or smart technologies installed in the houses. One study from the National Association of REALTORS® (NAR) found that one-quarter of…
Read More5 Cold Calling Tips for Real Estate Agents (FSBOs/Expired Listings)
Cold calling can be a frustrating and anxiety-inducing lead-generating strategy, but it’s more than a sales pitch. This technique offers homeowners a fresh approach and a helping hand. The most experienced agents know that courting homeowners who want to sell or have failed to sell their homes is a great way to drum up business. The…
Read MoreHow Body Language Can Affect Sales
Body language is present in every face-to-face interaction. Most of the time, we’re entirely unaware of the nonverbal cues we’re sending and receiving. And yet, those gestures, alongside tone of voice, can significantly affect the conversation. You’ve probably noticed the difference it makes when someone is relaxed and engaged versus when they are anxious or…
Read MoreFive Questions You Should Always Ask Your Real Estate Agent
Looking for a new home is a big step. It also exposes you to the world of real estate, which might be unfamiliar territory. To ensure the best possible experience when looking for your first or second home, it’s important to develop a strong relationship with your real estate agent. Knowing the right questions to ask your…
Read MoreDo Professional Photos Matter in a Seller’s Market?
Table of Contents Does Marketing Matter in a Seller’s Market? The Benefits of Real Estate Marketing in a Seller’s Market If you’re selling a home during a time of high demand for properties, you may think you have it made. After all, lots of people are looking for houses, and you figure you’ll have the…
Read More10 Daily Habits to Up Your Real Estate Game
As an agent or broker, it’s essential to know how to stay ahead in a competitive real estate market. Success is within your control, as long as you have the right mindset. Besides getting your license and learning more about the industry, including these 10 daily habits in your routine can help you grow in…
Read MoreHow to Write a Real Estate Listing Description
Property listings are a massive part of the real estate marketing process. A vast majority of property searching happens online, so your listing description is one of the best ways to showcase your property alongside some quality photos. Take a look at our property description tips to get the most from your real estate listing. Craft…
Read MoreAgents Pivoting to Virtual Tours During COVID-19
If you are a real estate agent, the way you conduct business has changed due to COVID-19. Real estate marketing during the COVID-19 outbreak is likely quite a bit different from your usual marketing efforts. Due to social distancing orders, open houses have been suspended. As such, real estate professionals are scrambling to adjust and…
Read MoreTips for Writing Your Real Estate Agent Bio
Writing a real estate agent bio is a valuable part of being successful in real estate. With a well-written biography, you can show off your skills and give clients a reason to hire you. Before you sit down to write, take a look at our real estate agent bio tips. Know Your Audience To truly…
Read MoreHow to Use Facebook for Real Estate Success
Table of Contents Why Should Real Estate Agents Use Social Media? Facebook Tips For Real Estate Agents Video – Facebook Tips For Real Estate Agents Set up a Call-to-Action Button Create Helpful Custom Tabs Share Engaging Content Create and Share Videos Create and Share Photos Offer Tips to Buyers and Sellers How to Use Facebook…
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