Real Estate Marketing Articles

Real Estate Exposures’ Response to COVID-19

Real Estate Exposures has been presented some new guidelines that must be agreed to and adhered to before we can confirm scheduling any appointments. These requirements will be listed below. Because of these new requirements, we ask: what will the photographer’s access to the property be? At REX, the safety of our photographers and customers…

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Selling a Home in a Competitive Market

In a buyer’s market, homebuyers have the advantage. There are more houses for sale than people looking for a new home, so there’s more competition to get those buyers interested in a property. This challenge can make the real estate agent or broker’s job even more difficult.  How can you aid your client in a…

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Tips for Selling Your Listing Faster This Winter

Tips for Selling Real Estate Listing in Winter

Let’s face it — we can’t all migrate south to sell homes in Florida when cold weather hits. Despite the idea that the home-buying market freezes when the precipitation does, many homes still sell quite well in the winter. Most buyers who are going out to look at homes in subzero temperatures are highly motivated…

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Why Real Estate Agents Should Take Advantage of Floor Plans

Floor plans are an excellent tool and an easy way for a listing to stand out among the rest. Why is this? Well, imagine that you are looking to purchase a home. What are some things you would look for or expect? If you are like most potential buyers, your search begins online. In fact,…

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Essential Sales Tips for Real Estate Agents

The real estate market is competitive. You want your real estate business to stand out from the competition and attract loyal clients — but how? Whether you are a new real estate agent or an experienced broker hoping to grow your business, there are several tips you can follow. These are our top eight tips…

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Lindsey Steiner – NEW Director of Photography at REX!

It is with great pleasure that I announce that Lindsey Steiner is transitioning to a new role at Real Estate Exposures (yes, she will still be photographing homes as well).  She will become Director of Photography, effective Monday September 9th.  She will be recruiting, training and assisting new photographers as we continue to expand our…

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Tips for Real Estate Agents on How to Write Good Instagram Captions

While Instagram is mostly a visual platform, well-crafted captions are also important. Even with the most outstanding images and videos, you’ll need a good caption to give your Instagram posts additional competitive edge. Below we look at how you can promote your real estate business on this platform. We’ll also go over some reasons why…

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Why a House Might Not Be Selling in a Hot Market

Even when you’re trying your hardest and the market is hot, sometimes a house doesn’t sell. No matter how experienced you are in real estate, this may happen to you. You still have a chance of selling the home, but you have to know why buyers aren’t biting. How to Tell If a House Isn’t…

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How to Increase VRBO & Airbnb Rentals

As a VRBO or Airbnb property owner, you likely understand the number of bookings on your rentals will influence the amount you take home at the end of the day. If you’ve been asking yourself, “How do I attract guests to my Airbnb bookings?” or if you’re looking for tips on how to increase VRBO bookings, this…

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5 Common Mistakes Real Estate Agents Make When Listing a Home

Table of Contents Mispricing a Home Giving Too Much Information Forgetting to Stage the Home Not Hiring a Professional Real Estate Photographer Missing Aerial Photography and Video Create a Powerful First Impression and Sell More Homes Faster The majority of homebuyers browse online listings before ever contacting a real estate agent. Creating an online listing…

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