Real Estate Marketing Articles

Lindsey Steiner – NEW Director of Photography at REX!

It is with great pleasure that I announce that Lindsey Steiner is transitioning to a new role at Real Estate Exposures (yes, she will still be photographing homes as well).  She will become Director of Photography, effective Monday September 9th.  She will be recruiting, training and assisting new photographers as we continue to expand our…

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Tips for Real Estate Agents on How to Write Good Instagram Captions

While Instagram is mostly a visual platform, well-crafted captions are also important. Even with the most outstanding images and videos, you’ll need a good caption to give your Instagram posts additional competitive edge. Below we look at how you can promote your real estate business on this platform. We’ll also go over some reasons why…

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Why a House Might Not Be Selling in a Hot Market

Even when you’re trying your hardest and the market is hot, sometimes a house doesn’t sell. No matter how experienced you are in real estate, this may happen to you. You still have a chance of selling the home, but you have to know why buyers aren’t biting. How to Tell If a House Isn’t…

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How to Increase VRBO & Airbnb Rentals

As a VRBO or Airbnb property owner, you likely understand the number of bookings on your rentals will influence the amount you take home at the end of the day. If you’ve been asking yourself, “How do I attract guests to my Airbnb bookings?” or if you’re looking for tips on how to increase VRBO bookings, this…

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5 Common Mistakes Real Estate Agents Make When Listing a Home

Table of Contents Mispricing a Home Giving Too Much Information Forgetting to Stage the Home Not Hiring a Professional Real Estate Photographer Missing Aerial Photography and Video Create a Powerful First Impression and Sell More Homes Faster The majority of homebuyers browse online listings before ever contacting a real estate agent. Creating an online listing…

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How to Use Facebook for Real Estate Success

Table of Contents Why Should Real Estate Agents Use Social Media? Facebook Tips For Real Estate Agents Set up a Call-to-Action Button Create Helpful Custom Tabs Share Engaging Content Create and Share Videos Create and Share Photos Offer Tips to Buyers and Sellers How to Use Facebook Ads Professional Real Estate Photography Can Make Your…

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Important Factors for Home Buyers

Table of Contents What Influences Home Buyers: 5 Most Important Factors Schools Updated Kitchen Garage Bedrooms and Bathrooms Yard and Outdoor Living Area Other Important Factors for Home Buyers Neighborhood House Age House Size Highlight What Buyers Want in Your Real Estate Listings It’s the million dollar question for real estate agents and brokers —…

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What Millennial Buyers Really Want From a Home

Table of Contents Walkable Location and Accessible Amenities Move-in-Ready, Single-Family Homes Technology and Energy Efficiency Luxurious Outdoor Space Entice Millennial Buyers With Premium Real Estate Photography Millennials account for the largest share of home buyers at 36 percent. And in 2018, millennials were responsible for over one-third of all home purchases. This generation will continue…

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How a Real Estate Photographer Can Save You Time

Table of Contents Houses Sell 30 Days Faster Local Photographers With Proven Expertise Editing Blue Skies Into Exterior Shots Let Our Real Estate Photography Professionals Guide You to Success In the competitive real estate market, your top priority is helping clients sell their homes quickly and for the highest price. Photos in online listings give…

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Networking Tips for Real Estate Agents

Table of Contents How Do You Network in Real Estate? Why Go To Networking Events For Real Estate Agents? Real Estate Agent Networking Questions to Ask Networking Tips for Real Estate Agents For real estate agents, networking is crucial to make new contacts and find new potential clients. While you may spend much of your…

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